McDonald’s – familiar things in a new interpretation.
About the Client
Neobank is a fintech app startup with a new approach to banking services. The service can help users to view finance flows, make payments, control the balance on all cards, and see expense analytics.
McDonald’s – familiar things in a new interpretation.
We all love fast food very much.
Today, the mobile application of any fast food institution is mandatory for everyone. You spend just a few minutes viewing the menu and ordering the desired positions. You don’t have to stand in line for ten minutes and then wait that long to order. Everything can be done in the app and you can pick it up on the spot immediately after finishing food or order yourself a courier. Everything is easy and simple.
About the Client
McDonald’s is a favourite place for all children and adults. The brand was founded in 1955 and is still the most popular in the fast food industry.
Solutions
Neobank — award-winning fintech app design
Mobile application design that became Top #1 fintech app design on Behance with thousands of appreciations.
NeoBank needed help with design and iOS development for the new fintech app. They wanted to provide potential customers not only with easy banking service, but also with a great tool for making new good habits on users' way to financial independence.
Solutions
Scope of Work
Brief filling
In the brief, the client outlined his vision for the project. He also specified the fragments that should be in the application and those that should not be.
Project Scoping
We quickly solved all the working points with the development plan and budget. Our client already knew about the redesign of applications. We quickly answered all the questions and began to develop a new design.
Product Design
Our design team planned UX research, wireframing, and UI design. This will help us to better understand the users' needs.
Back-end & Front-end Development
The new app allows users to create orders even faster and collect additional bonuses. Customers don’t have to come to the establishment and stand in line to order. This can be done through the app, and when the order is ready, you can pick it up.
Native Mobile Development
McDonalds in the UK has long wanted to update the app. We were able to help them with this and create a new application with even more useful features.
Scope of Work
Scope of Work
Brief filling
First of all, we asked NeoBank to fill out a brief. In it, the founders write in detail about their vision of the future product, its main competitors, its mission and values, and also provided examples of services that inspired them.
Project Scoping
We also realized that there is a very large scope of work ahead. We had to develop the product from scratch. Therefore, we started with clear planning, structuring of tasks, and estimation by time.
Product Design
The main advantage of NeoBank is the emphasis on outstanding user experience. In order to achieve the best deliverables, we had to find out all the needs of the target audience to provide the best product solutions.
Back-end & Front-end Development
The platform had to quickly process a large amount of data, deliver a variety of financial features and allow users to easily access any necessary information.
Native Mobile Development
Since NeoBank wanted to offer its users the most convenient fintech solutions, its founders immediately decided to start with an application.
Result
Product Design
Ideation & Evaluation
The client came to us with a request to redesign the application. He already had a clear idea of how the app should look. We offered our improvements and undertook to update the design of the application.
UX Research
UX research encompasses both generative user research and evaluative UX research. It was important for us to know in detail who our target audience was. That is why the first step in the study was to make a portrait of the user of the application. We asked the audience questions to better understand their preferences in colors, design, and interface.
User flow
At this stage, it was important for us to understand the ways of our users. From the moment of login to the payment of the order. This plan helped us to correctly set the goals for the project and build the right concept.
Wireframes
Wireframes are the basis of any application. They help developers to understand how and where best to place all windows, buttons, and information. At this stage, we agree on adding application functions. Also, the wireframes help to bring different cortices into the application design, even at the final stage.
Moodboard
To create applications, you do not need to use mudboards. But for our company, it is already a familiar stage of work. It is boards that help us reach a common opinion when choosing the color scheme and the design of the application.
3 styles option
As a rule, we create three basic designs. This is to ensure that the client has the opportunity to choose the design that he likes the most. We always stop at one design. But from the other two, we can take the small details.
Final version
In the McDonald’s app, it was important for us to stick to corporate policy. It is necessary to highlight McDonald’s UK App among other versions. We created one design that was very similar to the popular fast food. Now, this app is radically different from other variants.
UI Design
In the process of developing the user interface, our designers adhered to corporate norms and requirements. But that didn’t stop them from creating a unique app.
UI Design
All screens
Product Design
We deliver in iterations
Thanks to qualified specialists, ANODA provides a high level of application recycling. The client does not need to overpay, as all the work is done within deadlines. We warrant the speed and quality of our products.
Product Design
Ideation & Evaluation
The client came to us with a request to redesign the application. He already had a clear idea of how the app should look.
UX Research
User flow
The user’s path from the moment of login to the activation of the auto lock should be as convenient and simple as possible. That was the main goal of the project.
Wireframes
Wireframes are the basis of any application. They help developers to understand how and where best to place all windows, buttons, and information. At this stage, we agree on adding application functions.
Moodboard
3 styles option
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Final version
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UI Design
UI KIT
Project planning & Zero sprint
During the zero sprint, our designers choose the best technological solutions for the project and form the overall scope of tasks.
Web & Mobile Development
The design development was based on 2-week sprints. There were several designers, developers, the project manager, and the QA specialist on the project. It ensures the right level of flexibility, maximum value, and a constant feedback loop.
Final QA / Testing
We test our applications at all stages of operation. This helps to avoid major bugs and errors during the final testing. It also speeds up the process and improves the quality of development.
All screens
We deliver in iterations
To develop applications, we create the simplest and most transparent process. It is understandable to all customers. This helps the client to understand the stage of development.
Also, the client can make changes at any redesign stage.
Project planning & Zero sprint
During the zero sprint, our designers choose the best technological solutions for the project and form the overall scope of tasks.
Web & Mobile Development
The design development was based on 2-week sprints. There were several designers, developers, the project manager, and the QA specialist on the project. It ensures the right level of flexibility, maximum value, and a constant feedback loop.
Final QA / Testing
We test our applications at all stages of operation. This helps to avoid major bugs and errors during the final testing. It also speeds up the process and improves the quality of development.
Customize your meal
Burgers are very delicious. Users can create their favorite meals and make that dish that makes it right for their taste.
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Get Exclusive McDonald's Deals with Coupons
Customers can study the exclusive offer directly on the app. Users can receive discount coupons or free items from the menu.
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Generate QR Code with your order
We wanted to maximally speed up the process of processing and receiving orders for users.
Personal profile to use with miltiple devices
For more convenience while using the application, users can download it on a few devices.
Project planning & Zero sprint
After the design was completed, we took time for new planning in the development team. Developers also needed to discuss the technical requirements for the project and choose technological solutions.
Web & Mobile Development
Our team recommended using React.js on the front end, Node.js on the backend, and Swift to build the app. The development was based on 2-week sprints to ensure the right level of flexibility, maximum value, and a constant feedback loop.
Final QA / Testing
Each stage of development is tested, so we are confident in the quality of the delivered product. After we finish working on it, we also do Final QA to make sure it's perfect.
Delivery & Deployment
This was the last stage in our work on the creation of NeoBank. Now a fintech application has become available to users from all over the world and we were waiting for the first reviews.
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