Competitors research
Understanding the competition allows a company to differentiate its product and stay ahead of the curve, improving the chances of success.
Why do you need this
service?
Lack of understanding of customer needs and experiences
can result in ineffective marketing strategies, missed opportunities, and poor customer satisfaction
With CJM creation, our team can help you visualize the true user experience with your digital product, examine all the problems the user may encounter, and eliminate them by creating a customized Customer Journey Map.
Implement Customer Feedback Programs: Gathering regular feedback from customers can help to continuously monitor and improve their experiences. This can be done through surveys, customer service interactions, or social media listening. The insights gained can inform updates to the customer journey map and drive continuous improvement.
Inefficient or ineffective marketing strategies
can lead to a waste of resources and missed opportunities to connect with users
Identify Key Touchpoints: A Customer Journey Map can help to identify the key touchpoints in the customer's journey where they interact with a brand. This information can inform marketing strategies and improve their effectiveness.
Personalize Marketing Efforts: By understanding the customer's needs and experiences, businesses can create targeted and personalized marketing efforts. This can lead to increased customer engagement and satisfaction, and ultimately drive business growth. A Customer Journey Map can inform and guide these personalized marketing efforts.
Poor customer satisfaction and loyalty
can negatively impact a business, leading to decreased customer retention and revenue
Address Customer Pain Points: A Customer Journey Map can help to identify the root causes of customer dissatisfaction and address them. This can lead to improved customer satisfaction and increased loyalty.
Continuously Monitor and Improve: Regularly reviewing and updating the Customer Journey Map based on customer feedback and data analysis can ensure that the customer experience is continuously monitored and improved. This leads to long-term customer relationships and sustainable business growth.
Inability to identify and address customer pain points in product
can result in dissatisfaction and decreased loyalty
Empathy Mapping: Empathy Mapping is a tool used to understand the customer's experiences, thoughts, feelings, and motivations. This information can inform the creation of a Customer Journey Map and help identify customer pain points.
Cross-functional Collaboration: Collaborating with cross-functional teams such as marketing, customer service, and product development can provide a comprehensive understanding of the customer's journey and pain points. This collaboration can inform updates to the Customer Journey Map and drive continuous improvement.
Key results
Improved customer satisfaction and loyalty
By delivering a better customer experience, businesses can increase customer satisfaction and foster long-term customer relationships, leading to increased customer retention and revenue.
Increased customer retention and revenue
With the perfectly designed Custom Journey Map, we significantly improve the overall experience of your target audience, enhancing their loyalty and retention, which in turn leads to increased ROI of your business many times over
Better understanding of customer needs and pain points
The Customer Journey Maps give your business the advantage of identifying areas of differentiation from the competitors and providing opportunities to introduce new products or services.
More effective product design and development
By understanding the Customer Journey Maps, your team gets valuable insights and can more effectively target their sales and marketing efforts to develop strategies to convert leads into customers.
Business values
Market position and competitive advantage
Competitors research helps businesses understand their position in the market compared to other similar products and services, which is valuable information for creating a competitive strategy.
User behavior and preferences
Understanding the behavior and preferences of your target audience, as well as those of your competitors' customers, is key for creating a product that meets the needs of the market.
Industry trends
Keeping track of the latest industry trends and the offerings of competitors can help businesses stay ahead of the curve and stay relevant.
Cost optimization
By comparing the products and services of competitors, businesses can identify opportunities for cost optimization, reducing costs and increasing profitability.
Want to discuss your project with us?
Let's talkDeliverables
Competitor Analysis Report
Competitor Feature Matrix
Market Landscape Report
Tech stack
Our project managers use various tools to ensure successful working on the project, meeting deadlines, and maintaining high-quality communication with the Client.
We emphasize planning, preparation for each stage of the design process, and constant work on improving our project management style.
Process
Clearly define the research objectives and what information is needed to meet those objectives.
Identify the key competitors in the market and gather information about their products, services, and business strategies.
Gather data on the competitors, such as their market share, pricing, customer reviews, and key differentiators.
Analyze the data collected to understand the strengths and weaknesses of each competitor and identify potential opportunities and threats.
Evaluate market trends and the overall competitive landscape to understand the current state and future potential of the market.
Develop insights and recommendations based on the research findings, including strategies for differentiation, positioning, and growth.
Our Befefits
Milestone payment
Pay step-by-step before each milestone starts. You don't need to pay 100% in the first day. Communication with project manager helps clearly understand the cost of each stage of work on the project
Design process
We have implemented industry standard Design Operation Process. Each milestone has a clear structure, expectations and deliverables.
Full transparency
Receive Figma link from day 0. See how work performs in any moment. Project Manager will report to you daily in Slack and team will perform you a demo every week.
Excellent reviews
We have 10+ years of experience and finish 100+ projects annually. We can offer you advice on product development issues
Top-notch awarded team
We create products and services that resonate and are tailored to your audience’s needs. Thanks to our skills our designs were recognized as best in UI / UX industry on Behance, Dribble, Awwards
We are ex-Software Developers
We have an extensive experience in building web and mobile applications, that's why we understand how to communicate with software development team, what kind of specifications they need, and which items will be easier to implement.
See what our client say
Stanley Choung
CEO HomeNotes, Ltd
“Great group of people that work hard to help you deliver a product that meets your vision. ANODA is professional and always available for those crazy ideas/issues that always pop up.”
Aaron O'Donoghue
CEO SellBoat, Ltd
“The communication, level of designers and developers, management — everything is on a high level.”
Christopher Relyea
Founder, Improvement Flow
“ANODA & Oksana are a Ukrainian Gem. I had the pleasure of working with Oksana and her team for over a year. They are highly qualified and very capable. "
FAQ
Contact us
Share the details of your project – like scope, timeframes, or business challenges you’d like to solve. Our team will carefully study them, and then we’ll figure out the next move together.
Project inquiries
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HQ:
Kaupmehe 7-120,
10114 Tallinn, Estonia
