Look-Alice — awesome local business community application
About the Client
Neobank is a fintech app startup with a new approach to banking services. The service can help users to view finance flows, make payments, control the balance on all cards, and see expense analytics.
Look-Alice — awesome local business community application
The Look-Alice app that helps shoppers who want to buy something at the local shop or small businesses who want to be promoted!
Anoda team's main goal was to design a clean interface and mobile application that would encourage people to return to small local stores and support them.
About the Client
The Look-Alice founders decided to create a new startup. They wanted to create a unique mix of online and offline marketplace will help offline businesses to attract more people and increase sales.
Solutions
Neobank — award-winning fintech app design
Mobile application design that became Top #1 fintech app design on Behance with thousands of appreciations.
NeoBank needed help with design and iOS development for the new fintech app. They wanted to provide potential customers not only with easy banking service, but also with a great tool for making new good habits on users' way to financial independence.
Solutions
Scope of Work
Filling out a brief
First of all, we asked Client to fill out a brief. In it, the startup founders describe in detail their vision of the future application, its main competitors, its mission and values, and also provide examples of services that inspire them, and they’d like to see a similar UX design.
Project Scoping
We also realized that there is a very large scope of work ahead. We had to develop the product from scratch. Therefore, we started with clear planning, structuring of tasks, and estimation by time.
Product Design
The main advantage of Look-Alice app is the product's uniqueness and great user experience. In order to achieve the best deliverables, we had to find out all the needs of the target audience to provide the best product solutions. That’s why we interviewed both local business owners and their clients. This approach helped us to better understand the users pains and requirements to create the best application for them.
Back-end & Front-end Development
The platform had to process a large amount of data, so we immediately focused on finding the best technological solutions for this task.
Native Mobile Development
In today's world, people want to find the necessary services as quickly as possible, so creating an application was a great solution!
Scope of Work
Our task was to understand for what types of business we create application, what is the target audience, what functions should the application contain to solve users' problems and many other aspects. We estimated the scope of work and started realizing the client's idea.
Scope of Work
Brief filling
First of all, we asked NeoBank to fill out a brief. In it, the founders write in detail about their vision of the future product, its main competitors, its mission and values, and also provided examples of services that inspired them.
Project Scoping
We also realized that there is a very large scope of work ahead. We had to develop the product from scratch. Therefore, we started with clear planning, structuring of tasks, and estimation by time.
Product Design
The main advantage of NeoBank is the emphasis on outstanding user experience. In order to achieve the best deliverables, we had to find out all the needs of the target audience to provide the best product solutions.
Back-end & Front-end Development
The platform had to quickly process a large amount of data, deliver a variety of financial features and allow users to easily access any necessary information.
Native Mobile Development
Since NeoBank wanted to offer its users the most convenient fintech solutions, its founders immediately decided to start with an application.
Result
Product Design
Ideation & Evaluation
Any project we start with discussion of ideas and requirements of the Client, we identify how the Client's product will benefit people. After that we start collecting information about the target users, the field for which the application is created, we analyze competitors, find users' pains and ways to solve them. We estimate the project and negotiate the deadlines with the Client and start the further work on the project.
UX Research
We always work according to the design process stages. UX research is one of its first steps. We needed to gather information about users' pain points and needs, conduct user interviews, and create a customer portrait.
User flow
After analyzing the results of the UX research, we started working on the User Journey Map. At this stage, it was essential to ensure that users easily navigate between the app features and reach their goals. Much attention was paid to ensuring that the app performed equally great on different smartphones.
Wireframes
A wireframe is a relevant tool for working on any product, such as travel apps, creative startups, money-saving apps, etc. At this stage, we create the basis for the best user experience.
Moodboard
We were looking for inspiration by observing modern travel and booking app designs. This way, we could generate fresh ideas that will allow the app to demonstrate that it keeps up with the times and is open to new technologies. Our Look-Alice design translates this through every interface element.
3 styles option
Next, our design team started working on the travel app user interface. We wanted to create a convenient, structured application that would be easy to navigate, even for first-time users. People should not get confused with app data; they can confidently check apartments or hotels, adjust the appropriate price range, use the calendar, chat with hosts, and so forth.
Final version
We have developed 3 style options for the Airbnb interface. We usually send them to clients so that they can choose their favorite option. This time, we discussed these three options during a team meeting, had a brainstorming session, and decided on one option for the application design.
UI Design
We chose a light color palette for the app's background, adding vibrant colored accents, since the platform needed to have a friendly and engaging look like most modern modern social networks. Also, we had to create a simple and intuitive interface that would make users life easier without creating any problems.
UI Design
All screens
Product Design
We deliver in iterations
The stack was chosen to ensure the highest app performance even in huge teams. There were several developers, the project manager, and the QA specialist on the project creating this financial product.
We wanted to collaborate with a team that has a lot of experience working with startups and is ready to deal with unusual projects. And ANODA fully met our needs. During the cooperation we understood that we made the right choice, as we got a transparent and clear work process, friendly atmosphere and creative solutions for our mobile application. The final Look-Alice app exceeded our expectations and got great feedback from users! Thanks to ANODA for turning our idea into reality!
Product Design
Ideation & Evaluation
Any project we start with discussion of ideas and requirements of the Client, we identify how the Client's product will benefit people.
UX Research
User flow
After analyzing the results of the UX research, we started working on the User Journey Map. At this stage, it was essential to ensure that users easily navigate between the app features and reach their goals. Much attention was paid to ensuring that the app performed equally great on different smartphones.
Wireframes
A wireframe is a relevant tool for working on any product, such as travel apps, creative startups, money-saving apps, etc.
Moodboard
3 styles option
Final version
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UI Design
UI KIT
Project planning & Zero sprint
After the design was completed, we took time for new planning in the development team. Developers also needed to discuss the technical requirements for the project and choose technological solutions.
Web & Mobile Development
Our team recommended using React.js on the front end, Node.js on the backend, and Swift to build the app. The development was based on 2-week sprints to ensure the right level of flexibility, maximum value, and a constant feedback loop.
Final QA / Testing
Each stage of development is tested, so we are confident in the quality of the delivered product. After we finish working on it, we also do Final QA to make sure it's perfect.
All screens
We deliver in iterations
Thanks to this approach, the Client receives intermediate deliverables and sees the development results. On top of that our team can efficiently and quickly close the tasks on the deadlines.
The stack was chosen to ensure the highest app performance even in huge teams. There were several developers, the project manager, and the QA specialist on the project creating this financial product.
Project planning & Zero sprint
After the design was completed, we took time for new planning in the development team. Developers also needed to discuss the technical requirements for the project and choose technological solutions.
Web & Mobile Development
Our team recommended using React.js on the front end, Node.js on the backend, and Swift to build the app. The development was based on 2-week sprints to ensure the right level of flexibility, maximum value, and a constant feedback loop.
Final QA / Testing
Each stage of development is tested, so we are confident in the quality of the delivered product. After we finish working on it, we also do Final QA to make sure it's perfect.
News feed
The “News feed” feature is an integral part of such an application. We designed and developed it to focus users' attention on new posts related to their followings.
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Search & Discover
According to our surveys, we tend to visit awesome places that are located nearby first. So, by Default we will show you shoppers and businesses with the same interests near you. Yes, we track you by GPS.
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Business profile
This feature was a real challenge for us as it required a lot of information. But we nailed it perfectly! Users can check username, number of followers, number posts, business address, distance to business, short description and working hours.
Mapping
Using the handy "Mapping" function, users can check out the businesses near them, as well as move around the map to view more.
Project planning & Zero sprint
After the design was completed, we took time for new planning in the development team. Developers also needed to discuss the technical requirements for the project and choose technological solutions.
Web & Mobile Development
Our team recommended using React.js on the front end, Node.js on the backend, and Swift to build the app. The development was based on 2-week sprints to ensure the right level of flexibility, maximum value, and a constant feedback loop.
Final QA / Testing
Each stage of development is tested, so we are confident in the quality of the delivered product. After we finish working on it, we also do Final QA to make sure it's perfect.
Delivery & Deployment
This was the last stage in our work on the creation of NeoBank. Now a fintech application has become available to users from all over the world and we were waiting for the first reviews.
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